Event planning in NYC and destinations

About

Calm & confident in the midst of magic

We’ll take care of the rest.

You want to remember
the way you felt. So simply be present.

When you look back at your event, you want to remember the dance floor, the ambiance, the food, and the people.

Your partner in planning

I’m Veronica Joy Gurl (but call me V).

Owner & Founder

With over a decade of producing weddings and social celebrations across the country, I’m known for executing each one with energy, humor, and impeccable organization.

I have a true love for logistics, creating connections, and making everlasting memories.

I also love the fast-paced nature of event planning. When things change (as they sometimes do), I respond with a level head, a game plan, and a smile—so you can focus on having a good time.

Anyone can follow a timeline or speak to a vendor but that’s not what makes a great event. It takes dedication and an intentional approach. Consider my team and I an extension of your family.

I’ve produced events for some of the biggest names in media.

From revenue-generating events for the New York Times and global brand activations for Discovery Inc. to curated dinner parties for The Oprah Winfrey Network and the massive launch for Warner Bros. Discovery, I made sure each event was as legendary as the brands themselves—which is the same approach I take with you.

Veronica Joy Events is a product of the blood, sweat, and laughs I’ve earned over the years. I channel all my experience to produce an event that captures you.

See Past Events

joy /joi/
noun 1. a feeling of great pleasure and happiness.

Driven by joy—from
planning to party

My close-knit team and I take pride in becoming part of the party when we plan your event. Whether you’re after a 15-person dinner party, 250-person wedding, or 700-person brand activation, we’ll help you inject some joy into your event.

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Dianna & Herman 

"From the moment I met her, I knew that she would be the best person to plan our wedding: She is organized, professional, communicative, calm, decisive... like I said, there aren't enough words in existence! She was truly the conductor of the orchestra that was our wedding. I cannot imagine doing it without her, and I'm glad I'll never have to!"

There truly aren't enough words in the English language to describe how much I adore Veronica! From the moment I met her, I knew that she would be the best person to plan our wedding: She is organized, professional, communicative, calm, decisive... like I said, there aren't enough words in existence!  I cannot imagine doing it without her, and I'm glad I'll never have to! 

Veronica is a gem — plain and simple. There truly aren't enough words in the English language to describe how much I adore Veronica!

Maddie & Jared

"Veronica and her team are the best partners, planners, and positive forces out there. On our wedding day, Veronica and Rachel guided us through every step and did everything. Veronica truly has an eye for individuality and a passion for creating an epic time that led us into the most memorable, special celebration ever."

"Veronica and her team are
the best partners, planners, and positive forces out there. On our wedding day, Veronica and Rachel guided us through every step and did everything. Veronica truly has an eye for individuality and a passion for creating an epic time that led us into the most memorable, special celebration ever."

Made the whole experience, from start to finish, a fun and smooth endeavor.

Kelly & Andy

“Our wedding simply would not have been possible without VJE. I had the pleasure of working with Veronica as a full service planner for our September 2023 wedding in NYC and she went above and beyond to make our wedding so incredibly special. This woman is SO incredibly organized, you will truly be amazed. I truly cannot put into words how grateful I am for Veronica and her team."

She will truly bring your vision to life. I cannot recommend this team enough. This review simply doesn't do them justice.

"Our wedding simply would not have been possible without VJE. From start to finish, Veronica and her team made the wedding planning process feel so easy. I truly cannot put into words how grateful I am for Veronica and her team. She will truly bring your vision to life, become your best friend, and when you look back on your day you will smile knowing she was apart of it. "

Lauren & Andrew

"She helped us plan the most magical, 120 guest Central Park wedding. She knows all the best vendors in NYC and is truly such a JOY to work with. I highly recommend V for your wedding or next big event."

V was the absolute best decision we made for our wedding.

"She helped us plan the most magical, 120 guest Central Park wedding. She knows all the best vendors in NYC and is truly such a JOY to work with. I highly recommend V for your wedding or next big event."